Direct answer
The University of Exeter offers an MA Social Media and Digital Marketing for September 2026 entry. The course page confirms that applicants typically need a 2:2 Honours degree or equivalent, and students from any academic background are welcome. For Chinese applicants, the university requires a Bachelor’s degree from a Ministry of Education recognised university, equivalent to a UK 2:1 or 2:2. The exact Chinese grade equivalent for this specific MA is not published on the course page; the university states that specific grade requirements vary by course. International students must meet English language Profile B1: IELTS 6.5 overall, with no less than 6.0 in each skill.
What the official course page confirms
The programme is officially titled MA Social Media and Digital Marketing, not MA Social Media Management. The course page confirms entry is available for September 2026. The stated typical offer is a 2:2 Honours degree or equivalent, and the university explicitly welcomes applicants from any academic background. The curriculum integrates social science perspectives with business and industry-focused training, teaching students to conceptualise, design, and launch social media campaigns.
Degree requirements for Chinese applicants
The University of Exeter’s country-specific information for China states that applicants must hold a Bachelor’s degree from a Ministry of Education recognised university. The degree must be equivalent to a UK 2:1 or 2:2. The university’s official China entry requirements page notes that specific grade requirements vary by course, and the MA Social Media and Digital Marketing course page does not publish a numerical Chinese percentage or GPA equivalent for its 2:2 typical offer. The university’s official China entry requirements page is the authoritative source for confirming the precise grade requirement for this programme.
International students are required to meet the university’s English language standards. The MA Social Media and Digital Marketing falls under Profile B1. For IELTS, Profile B1 requires:
- Overall score of 6.5
- No less than 6.0 in each skill (listening, reading, writing, speaking)
What the university does not specify
The official evidence does not include a precise Chinese grade equivalent (such as a percentage or GPA) for the 2:2 typical offer on this specific MA programme. The course page does not publish a guaranteed offer scheme. No information about application deadlines, tuition fees, or scholarship eligibility appears in the supplied evidence. The programme title “MA Social Media Management” does not appear on the current official page; the accurate title is MA Social Media and Digital Marketing.
How to verify your eligibility
Because the exact Chinese grade requirement for this MA is not published on the course page, applicants should consult the university’s country-specific entry requirements page for China, which states the current requirement. For guidance on presenting your qualifications, see our article on preparing an academic CV.
FAQ
What is the exact programme title?
The official title is MA Social Media and Digital Marketing. The term “MA Social Media Management” was not found on the current University of Exeter course page.
What degree classification do I need?
The typical offer is a 2:2 Honours degree or equivalent. The university welcomes applicants from any academic background.
What is the Chinese grade equivalent for a UK 2:2 on this course?
The course page does not specify a numerical Chinese grade equivalent. The university states that specific grade requirements for Chinese applicants vary by course. The exact requirement for this MA is confirmed on the university’s official China entry requirements page.
What IELTS score is required?
The programme requires Profile B1: IELTS 6.5 overall, with no less than 6.0 in each skill.
Can I apply with a degree from any discipline?
Yes. The course page states that students from any academic background are welcome to apply.
Is there a guaranteed offer scheme for this programme?
The supplied official evidence does not mention a guaranteed offer scheme for this course.
Further reading
Official sources
- University of Exeter MA Social Media and Digital Marketing course page
- University of Exeter English language requirements (Profile B1)
- University of Exeter country-specific entry requirements for China